BRAC IT

Product Discovery Framework

Operational Discovery

This discovery type helps teams clarify the current process, design the future process, identify operational gaps, define ownership, and prepare for adoption.

Typical examples

  • Approval flow redesign
  • Branch rollout tooling
  • Program MIS
  • Departmental workflow
  • Internal staff tool
  • Multi-location operational standardization
  • Exception-heavy process support
  • Service workflow redesign

Use this when

  • The work is internal or operational
  • Multiple roles participate in the same process
  • Approvals, handoffs, and exception paths are important
  • A department, branch network, or program needs a common workflow
  • Current-state and future-state process clarity are required
  • Adoption depends on training, role clarity, or operational ownership

Key questions

  • Who starts the process?
  • Who reviews, approves, rejects, or escalates?
  • What are the normal paths and exception paths?
  • Where does the current process break?
  • Which steps are manual, duplicated, unclear, or delayed?
  • Which roles need access, visibility, or control?
  • Are there location, branch, department, or team-level variations?
  • What must be standardized and what can remain flexible?
  • What training, communication, or change support is needed?
  • Who will own the process after launch?

Expected outputs

  • Current-state process map
  • Future-state process map
  • Role and responsibility matrix
  • Approval and exception rules
  • Branch/location variation notes
  • Business rules
  • Adoption and rollout risks
  • MVP workflow scope
  • Training and communication notes
  • Open question and decision log

Watch out

Do not treat a messy process as a simple feature request. If the team skips process discovery, the product may automate confusion instead of solving the actual operational problem.