BRAC IT

Product Discovery Framework
What should be reusable?

Define platform boundaries

This activity helps you decide: Which features are needed by most customers?

Typical output: Core, configurable, extension, and custom feature matrix.

What this activity covers

Separate reusable product core from configurable, extension/add-on, and custom requirements.

Why it matters

One client custom requirement should not automatically become product strategy.

Typical output

Core, configurable, extension, and custom feature matrix.

Questions this activity helps answer
  • Which features are needed by most customers?
  • Which needs vary by customer but can be configured?
  • Which requests should remain custom for one client?